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Old 02-11-2013, 07:19 AM  
Stewie Stewie is online now
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Maker's Mark to reduce alcohol content

If you like to enjoy your Maker's Mark with a little water, then there's good news. You won't need to add your own water anymore because the distillery will do it for you. The Kentucky distillery behind Maker's Mark is taking some of the alcohol out of their product, going from 90 proof to 84 proof. "Fact is, demand for our bourbon is exceeding our ability to make it," wrote Maker's Mark executives Rob Samuels and Bill Samuels Jr. in an email to clients.

It's really a pretty ingenious way to deal with supply and demand. If you water down your bourbon, you can make more bottles to sell, and when you've lowered the alcohol content of your bourbon, nobody will buy it anymore. Problem solved!

http://now.msn.com/makers-mark-waters-down-bourbon
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Old 02-11-2013, 08:16 PM   #76
KCrockaholic KCrockaholic is offline
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Don't buy the cabin fever maple whiskey. Its gross. Idk why but the damn clerk talked me into buying some the other day.
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Old 02-11-2013, 08:31 PM   #77
GloryDayz GloryDayz is offline
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Quote:
Originally Posted by Tits McGee View Post
Jack Daniel's has dropped their proof twice in the last 9 years.
Also, the Fed taxes on proof. After 80 the numbers go through the roof.
Really, with BO in office, you'd think it's therapy....
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Old 02-11-2013, 09:07 PM   #78
Tits McGee Tits McGee is offline
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BO mentioned a while back his favorite whiskey was something from Asia.
Suntory perhaps.. The point is, whiskey producers are penalized to produce full flavor/ proof products in this country.
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Old 02-11-2013, 09:10 PM   #79
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JC, I don't drink it, but I'm mad as hell! I don't know why, but I'm mad as hell. ****ers!


The funny thing is, I doubt if anybody will be able to tell the difference anyway.
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Old 02-11-2013, 09:28 PM   #80
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Buffalo Trace tastes better than Maker's to me.
Seconded.
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Old 02-11-2013, 09:28 PM   #81
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Quote:
Originally Posted by Tits McGee View Post
BO mentioned a while back his favorite whiskey was something from Asia.
Suntory perhaps.. The point is, whiskey producers are penalized to produce full flavor/ proof products in this country.
.

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Old 02-11-2013, 09:33 PM   #82
Strongside Strongside is offline
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Chiefs use the same philosophy on ticket sales. Why not?
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Old 02-11-2013, 09:55 PM   #83
Tits McGee Tits McGee is offline
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I've been selling Maker's Mark for over 10 years.
I can tell you they have been wrestling with the limited supply issue for over 8 of those
Years. I've met Bill Samuels and I know for a fact Missouri gets more than a normal allow allocation because Missouri is a major Oak barrel producer for whiskey in general.
Since the beginning Makers had only ONE STILL. I can every still has its own personality.
I don't know the exact year, but within the last 5 they finally constructed the 2nd still to keep up with demand. In that process, they recreated the same dents and imperfections as the original still.
They have a staff on ten people to hand dip each bottle.
There are sever regions of the USA rejoicing this decision.
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Last edited by Tits McGee; 02-11-2013 at 10:09 PM..
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Old 02-11-2013, 11:11 PM   #84
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Quote:
Originally Posted by Tits McGee View Post
I've been selling Maker's Mark for over 10 years.
I can tell you they have been wrestling with the limited supply issue for over 8 of those
Years. I've met Bill Samuels and I know for a fact Missouri gets more than a normal allow allocation because Missouri is a major Oak barrel producer for whiskey in general.
Since the beginning Makers had only ONE STILL. I can every still has its own personality.
I don't know the exact year, but within the last 5 they finally constructed the 2nd still to keep up with demand. In that process, they recreated the same dents and imperfections as the original still.
They have a staff on ten people to hand dip each bottle.
There are sever regions of the USA rejoicing this decision.
Man.

If only the people in those regions knew that this was actually Maker's kicking them in the dick and betraying their loyalty.
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Old 02-11-2013, 11:27 PM   #85
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Quote:
Originally Posted by Tits McGee View Post
BO mentioned a while back his favorite whiskey was something from Asia.
Suntory perhaps.. The point is, whiskey producers are penalized to produce full flavor/ proof products in this country.

BO's favorite whiskey is from wherever Al Queda is.

He's the only Muslim allowed to drink it.
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Old 02-12-2013, 12:01 AM   #86
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I had never heard of Suntory before. Japanese scotch? Sounds intriguing. Binny's carries 12 YO Hakushu.
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Old 02-12-2013, 01:36 AM   #87
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/thread
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Old 02-12-2013, 05:52 AM   #88
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Quote:
Originally Posted by DJ's left nut View Post
Man.

If only the people in those regions knew that this was actually Maker's kicking them in the dick and betraying their loyalty.
Hyperbole much?

Its not like they did it and didn't tell people in advance. JFC the overreaction to this is hilarious.
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Old 02-12-2013, 07:24 AM   #89
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Originally Posted by Pawnmower View Post


/thread
Bourbon vs Scotch Although I agree, I'd prefer some Glenlivit over Makers anyday.
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Old 02-12-2013, 12:46 PM   #90
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Hyperbole much?

Its not like they did it and didn't tell people in advance. JFC the overreaction to this is hilarious.
LOL yep
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