Oh yeah, remember those well.
My favorite from that era was where Jerry Stiller played the ghost of Lombardi walking through locker rooms. "What's this? They've got RADIOS in the helmets now?? This is football, not Buck Rogers!! What are you going to tell Steve Young that he doesn't already know??? 'Hey Steve - you know that ball you're running around with? Throw it to RICE for crying out loud!!"
Heard a rumor that the Lombardi family actually sued to get those commercials off the air. Something about the likeness of Vince, or something. Boo.