If not the Gillette idea (which I like a lot), then fly one over Denver for the last game of the season. I think a fan movement like SOC following their team to the virgin territory of an opponents stadium would generate some media reaction. If SOC could afford to do both, that would be awesome.
"I'll see you guys in New York." ISIS Caliph Abu Bakr al-Baghdadi to US military personnel upon his release from US custody at Camp Bucca in Iraq during Obama's first year in office.