I brought this up before, but has Sports Nutz been handing out leaflets or flyers? Seems like a no-brainer. Low cost, and it benefits both SOC and their store. Also, don't know if it's too late to do this, but the online shopping process seems uneven. Why not buy a domain like "blackoutarrowhead.com", create an easy link to find the shirt, and allow people to order online? Right now, I apologize if that's already happened, but right now as I see it, it's not easy for the passive online shopper to get a shirt.
One of the big problems is that there are lots of people who would prefer to buy this stuff online vs. over the phone or in store. Just some thoughts.
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